AREA15

Fisher Brothers

TYPOLOGY - Experiential / Food & Beverage / Retail / Hospitality
ROLE & RESPONSIBILITY - Art Director + Project Manager: Creative Direction, Graphic Design, Concept Development, Brand Identity
PROJECT PARTNERS - Meow Wolf, Intel, Astound Group, Cinnabar, Opiary Designs, Todd English, Fired Up Management, Creative Creatures, Ibuku

Beginning as a vacant lot in Las Vegas, our team was tapped to invent something entirely new. The result was AREA15, a 200,000 square feet of immersive experiences and events. I created the initial brand package, including the final logo and other elements, and provided creative direction and project management support throughout development.

Las Vegas | 2015 - july 2023